UrbanMatte Texture Clay gives hair a natural, matte finish with buildable hold that lasts all day. The lightweight formula adds subtle definition and separation without stiffness, making it perfect for shaping textured looks or adding structure to shorter styles. It works well for fresh morning styling or mid-day touch-ups without flaking or residue.



Infused with soft-conditioning agents, it keeps hair flexible and touchable while maintaining control. Ideal for both men’s and women’s cuts, this clay provides a modern, effortless finish that enhances shape without appearing overly styled.